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时间:2014-08-25 11:09来源:http://www.ukassignment.org 作者:rxh0371352 点击:
作为一篇澳洲旅游管理留学生作业,本文主要写的是普利茅斯这个城市的发展历史和旅游圣地,从工业革命到成为经济和军事发展的关键要地,从地理位置到城市的管辖,各个方面综合的分析了其
 
普利茅斯的SWOT的分析
 
经历在国家海洋馆的水波纹之下还没有被淋湿,这就是联合王国最大的水族馆。如果你喜欢在水的周围活动的话,你有会有被宠坏的可能。从冲浪到潜水,你肯定会认为这就是普利茅斯。
 
从爵士音乐到西部最大的美食盛宴,对赛艇运动是普利茅斯夏季最全面的活动,每年一次的盛事,这里吸引了来自英国的最好的超级的人才。
 
普利茅斯的确是英国英格兰南部的一个城市和单一管辖的区域,距离伦敦西南边大约190英里,坐落在普利姆河流的上游,贯穿东西两面。自从1967年以来,普利茅斯镇就会划入到周边的位于普利姆河东边的普林顿和普利斯托福的郊区。
 
工业革命之后,普利茅斯增大到像一个主要的商业港口,处理进口和美洲的人口,作为苏格兰首都的邻居。
 
The Swot Analysis Of Plymouth
 
Experience existence underneath the waves without being wet in the National Marine Aquarium, the biggest aquarium within the United kingdom. Should you fancy action around the water you'll be spoilt for choice, from windsurfing to diving you're sure to think it is available in Plymouth Seem.
 
From Jazz concerts towards the biggest food festival within the the west, theatre productions to powerboat racing it's fair to state the Plymouth Summer time Festival has something for everybody. The annual event remembers the very best of the town in addition to attracting talent in the relaxation from the United kingdom and beyond.
 
Plymouth is really a city and unitary authority area around the south coast of Devon, England, about 190 miles (310 km) south-west based in london. It's situated between your mouths from the rivers Plym towards the east and Tamar towards the west, where they joinPlymouth Seem. Since 1967, the town of Plymouth has incorporated the and surrounding suburbs of Plympton and Plymstock, that are around the east side from the River Plym.
 
Through the Industrial Revolution, Plymouth increased like a major commercial shipping port, handling imports and people in the Americas, as the neighbouring capital of scotland- Devonport increased being an important Royal Naval shipbuilding and dockyard town. In 1914 the 3 neighbouring and independent cities, viz., the county borough of Plymouth, the county borough of Devonport, and also the urban district of East Stonehouse were merged to create a single County Borough. The brand new, merged town required the title of Plymouth which, in 1928, accomplished city status. The city's naval importance later brought to the focusing on and partial destruction throughout The Second World War, an action referred to as Plymouth Blitz. Following the war the town center was completely reconstructed.
 
Today the town hosts around 250,000 people, which makes it the 19th most populous city within the Uk. It's governed in your area by Plymouth City Council and it is symbolized across the country by three MPs.
 
Plymouth lies between your River Plym towards the east and also the River Tamar towards the west both rivers flow in to the natural harbour of Plymouth Seem.[51] Since 1967, the unitary authority of Plymouth has incorporated the, once independent, cities of Plympton and Plymstock which lie across the east from the River Plym.[8] The Forest Tamar forms the county boundary between Devon and Cornwall and it is estuary forms theHamoaze which is sited Devonport Dockyard.[51]
 
-The College of Plymouth may be the ninth biggest college within the Uk by final amount of scholars (such as the Open College).[72] It's over 30,000 students, almost 3,000 staff as well as an annual earnings close to £160 million.[73]
 
The town can also be the place to find three large schools. The College College Plymouth St Mark & St John (referred to as "Marjon" or "Marjons"), which specialises in teacher training, offers training across the nation and abroad.[77] The Town College Plymouth provides courses in the most fundamental to Foundation levels for roughly 26,000 students.[78] Plymouth College of Art offers an array of courses including media.
 
Plymouth's gross useful (a stride of how big its economy) was 4,105 million GBP in 2007 creating 24% of Devon's GVA.[85] Its GVA per person was £16,377 and in comparison towards the national average of £20,430, was £4,053 lower.[85] Plymouth's unemployment rate was 7.9% in This summer 2009 - June 2010 that was 1.7 points greater compared to The West average and .2 points greater compared to average for excellent Britain (England, Wales and Scotland).[86]
 
Geologically, Plymouth has a combination of limestone, Devonian slate, granite and Middle Devonian limestone.[56] Plymouth Seem, Shores and Coves is really a Site of Special Scientific Interest, due to its geology.[57] The majority of the town is made upon Upper Devonian slates and shales and also the headlands in the entrance to Plymouth Seem are created of Lower Devonian slates, which could withstand the energy from the ocean.[56]
 
A gang of Middle Devonian limestone runs west to east from Cremyll to Plymstock such as the Hoe.[56] Local limestone might be observed in numerous structures, walls and streets throughout Plymouth.[56] Towards the north and north east from the city may be the granite mass of Dartmoor the granite was found and released via Plymouth. Rocks introduced lower the Tamar from Dartmoor include ores that contains container, copper, tungsten, lead along with other minerals.[56] There's evidence the middle Devonian limestone belt in the south fringe of Plymouth as well as in Plymstock was quarried at West Hoe, Cattedown and Radford.[58] The West England includes a preferred location once the Azores Ruthless area stretches north-eastwards for the United kingdom, specifically in summer time. Seaside areas have average annual sunshine totals over 1,600 hrs.
 
The town still lags behind on core economic statistics for example GVA, business activities and business start-ups. Evidence implies that business density levels are nearly half the nation's average and you will find substandard amounts of business start-ups and self-employment. Deprivation continues to be an problem in lots of areas of Plymouth, despite significant purchase of probably the most deprived regions of the town over a long time. During these areas, employment and earnings levels are low. Evidence base indicates these issues are cultural and originate from deficiencies in aspiration.
 
SWOT Analysis of Plymouth:
 
Well-established and various port.
• Relatively deep water & natural harbour.
• Significant and proper naval, commercial and ferry port.
• Major cluster of marine companies - naval, boat building, R&D, seafood market, marine services.
• Devonport and naval heritage helps you to define Plymouth both locally and worldwide.
• 12% Plymouth employment determined by marine sector.
• Major center for greater education and research and rise in the marine sector.
• Major marina / waterside leisure location and important seafood market.
• Naval presence implies that maintenance work doesn't fall to commercial operators.
• Minimum and native seaside erosion / ton risk
 
Weak points
 
• Limited water depth at low tide & navigational constraints prevents bigger ships by using the main harbour.
• Restricted to its peripherality, it serves largely local and regional commercial marketplaces.
• Limited mixture of cargos - no containers and heavily based upon liquid bulk oil (58% from the port tonnage).
• Low-level of exports and outward traffic.
• Insufficient single ‘champion’ for port interests - this really is needed to advertise the main harbour and facilitate
communication between your industry and exterior organisations along with the public.
• Rail - restricted loading gauge - limited intermodal container traffic
• Limited local rail freight facilities in the Port
• Lack of waterside land for greater-value uses
-inter-generational worklessness.
-Underdeveloped business culture
-Historic lower levels of enterprise activity
-High amounts of lack of exercise and low household
-earnings
-Pockets of substantial deprivation
-Lower levels of abilities
-Lower levels of economic density
-Poor history of engagement with
-business
-Peripherality
-Poor knowledge of enterprise and
-entrepreneurship (within both towns
-and agencies)
-Low launch rates
-Poor leadership and management abilities
-Poor thought of market possibilities
-Cultural attitudes
-Lack of knowledge of social enterprise
-Insufficient way to obtain sites and premises
Possibilities
• Higher level of planned population & employment growth
• Growth of oil-related cargoes
• Growing interest in marina / leisure based activity
• Strong policy support for sustainable freight transport (including short-ocean shipping) with a few grants or loans
being offered.
• Development in Northern European cruise market
• Have to accommodate needs to service marine renewables sector
• Potential discharge of vital port infrastructure at Devonport could provide possibilities for commercial port
 
Activities
 
• 4 from the 8 focal points within the The West Economic Strategy are directly highly relevant to the main harbour (marine,
defence-related engineering, tourism and environment technologies)
• Plymouth in a position to capitalise on marine renewables, research and development and marine
 
education.
 
• Proper planning offers the chance to help capitalise around the port sector.
• Feeder container facility for maintenance local / regional market
• Wharfs and port facilities might be enlarged.
Risks
• Small / self-contained market with competition using their company ports for limited cargoes
• Competition for cruise (e.g. Falmouth)
• Economic & supply-chain implications of Proper Defence Review - Devonport
• Requirement for infrastructure investment at Devonport
• Devonport listed structures could limit possibilities
• HSE Blast zone limits development
• Insufficient public funding for ports development
• Lack of key waterside sites to non-port uses
• Modal transfer will need significant capital investment
• Limited expansion capacity at Cattewater & Sutton Harbour
• European Marine Site designation requires any development to make sure no significant
 
environment
 
impact
• Rail use of Cattewater mothballed
• Port expansion restricted by local and regional transport systems
• Insufficient single focus for marketing the main harbour of Plymouth in general.
 
Port of Plymouth Evidence Base Study: Executive Summary
 
The SWOT analysis identifies some obvious possibilities for that Port of Plymouth although also showing
 
the difficulties of port procedures and future development possibilities.
 
PESTEL ANALYSIS OF PLYMOUTH CITY
 
Political Factors:
 
Due to its seaside location, the economy of Plymouth has typically been maritime, particularly the defence sector with more than 12,000 people employed and roughly 7,500 within the military.[88] The Plymouth Gin Distillery continues to be creating Plymouth Ginsince 1793, that was released all over the world through the Royal Navy.[89] Throughout the nineteen thirties, it had been probably the most broadly distributed gin and it has a controlled term of origin.[89] Because the eighties, employment within the defence sector has decreased substantially and also the public sector has become prominent specifically in administration, health, education, medicine and engineering.[88]
 
Devonport Dockyard may be the UK's only naval base that refits nuclear submarines and also the Navy estimations the Dockyard creates about 10% of Plymouth's earnings.[87] Plymouth has got the biggest cluster of marine and maritime companies within the the west with 270 firms operating inside the sector.[90] Other substantial companies range from the college with 30,000 students and almost 3,000 staff,[73]along with the Tamar Science Park employing 500 individuals 50 companies.[88]
 
the Plymouth's economic structure doesn't presently incorporate a high
proportion of places of work within understanding intensive industries, you will find presently
considerable efforts to stimulate purchase of these industries the following:
Marine sector development centred on activities from the College, Plymouth Marine
Laboratory, the Marine Biological Association, the Mister Alister Sturdy Foundation for Sea
Science, National Marine Aquarium and also the Diving Disease Research Center. Growing
collaboration has allowed partners to understand more about bigger possibilities. Additionally you will find
 
intends to create a Plymouth Marine Science Park. In addition the Peninsula Research
Institute for Marine Alternative Energy (Primare), a partnership between your colleges
of Exeter and Plymouth, works alongside the brand new £28m wave hub project from the Cornish
coast and marine energy designers. This can create an worldwide significant research
base targeted at put
 
Plymouth's economy is under-carrying out in accordance with the relaxation from the region and national
 
earnings. It's economic structure shows a reliance upon hotels and distribution and
public sector companies, by having an under provision in understanding based industries for example
 
finance and insurance.
 
It lacks a vital mass of micro companies reflecting poor people start-up rates talked about
later. Peripherality is viewed as a vital problem impacting on investment choices and
more broadly culture and aspirations from the labor force.
You will find however, significant plans and growth possibilities that goal to build up key
industries for example marine science, medicine and wider science related disciplines that
should create development in these key understanding based industries.
 
A vital challenge for that SIF would be to develop linkages between extremely high level understanding
 
based possibilities and supporting industries which offer an chance for that
citizens of deprived towns to gain access to employment or begin a business
 
Social Factors:
 
Plymouth Council is presently undertaking a task of urban redevelopment known as the "Vision for Plymouth" released through the architectDavid Mackay and backed by both Plymouth City Council and also the Plymouth Chamber of Commerce (PCC).[96] Its projects vary from shopping centres, a cruise terminal, a boulevard and also to boost the population to 300,000 and make 33,000 houses.[96]
 
In 2004 that old Drake Circus shopping center and Charles Mix carpark were destroyed and changed through the latest Drake Circus Shopping Center, which opened up in October 2006.[97]It received negative feedback before opening when David Mackay stated it had been already "10 years outdatedInch.[97] In comparison, the Theatre Royal's production and education center, TR2, that was built on wasteland at Cattedown, would be a runner-up for that RIBA Stirling Prize for Architecture in 2003.[98]
 
MV Pont-Aven: Brittany Ferries plan to Roscoff, France and Santander, The country in Millbay Docks
 
Plymouth has about 150 places of worship and it is Roman Catholic cathedral (1858) is within Stonehouse.
 
73.6% of people referred to themselves within the 2001 census return to be a minimum of nominally Christian with all of other religions symbolized by under .5% each. The amount of men and women without a religion is over the national average at 18.3%, with 7.1% not stating their religion.[83]
 
Outside occasions and festivals are held such as the annual British Firework Titles in August, which draws in hundreds of 1000's of individuals over the waterfront.[128] In August 2006 the planet record which are more quantity of synchronised fireworks was surpassed, by Roy Lowry from the College of Plymouth, over Plymouth Seem.[129] Since 1992 the background music from the Evening continues to be carried out within the Royal Citadel through the 29 Commando Regiment and native entertainers to boost money for local and military non profit organizations.[130]
 
The city's primary cinemas would be the Theatre Royal (1,315 capacity),[131] its Drum Theatre (200 capacity),[132] and it is production and inventive learning center, The TR2.[133] The Plymouth Pavilions has multi ways to use the town staging music concerts, basketball matches and stand-up comedy.[134] You will find also three movie theaters: Reel Cinema at Derrys Mix, Plymouth Arts Center at Looe Street along with a Vue cinema in the Barbican Leisure Park.[135] The Plymouth City Museum and Memorial is operated by Plymouth City Council permitting free admission - it's six art galleries.[136]
 
Plymouth is a vital center for watersports, especially diving and sailing. The Main Harbour of Plymouth Regatta is among the earliest regattas on the planet, and it has been held regularly since 1823.
 
Since 1973 Plymouth continues to be provided water by The West Water.
 
Plymouth City Council accounts for waste management through the city and The West Water accounts for sewerage.[148][149] Plymouth's electricity is provided from theNational Power grid and given to Plymouth via Western Energy Distribution.[150] Around the borders of Plympton a combined cycle gas-powered station, the Langage Energy Station, which began to create electricity for Plymouth in the finish of 2009.[151]
 
Legal Factors:
 
Her Majesty's Courts Service give a Magistrates' Court along with a Combined Crown and County Court within the city.[152][153] The Plymouth Borough Police, created in 1836, eventually grew to become a part of Devon and Cornwall Constabulary.[154] You will find police stations at Charles Mix and Crownhill (the Divisional HQ) and more compact stations at Plympton and Plymstock.[155] The town has among the Devon and Cornwall Area Crown Prosecution Service Divisional offices.
 
ECONOMIC GROWTH:
 
Plymouth goes with an exciting duration of development, with opportunities within the
city center, Derriford, Tamar Science Park and development in the College. The prospects for
creating a understanding economy are great, with established and growing specialisms in key
understanding based industries along with the infrastructure above. The town is viewed as an


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