MSc in Marketing International Marketing

The growth of the internet has led many commentators to argue that we are entering a new era of global marketing, whereby consumers can visit internet websites and procure goods from around the world without actually having to visit the shops or the countries themselves.  To what extent do you believe that we really are entering a new era of global marketing?  Has the world really become more integrated and interdependent?  Or are there still boundaries that prevent the merging of historically distinct markets into one large global market?  One avenue that you might consider in beginning to approach this assignment would be to examine one of the most popular, global internet companies and examine the extent to which they can, or cannot ship products globally.       
 

写作要求

撰写者资质要求：
有Marketing专业背景且具备英语专八水平

论文语言：
全英文（2600字）。

论文题目：
请见标题为“M5 IM 作业题目.Doc”的文档。

论文参考文献格式：
依照哈佛格式。参考文献数量越多越好。

论文要求：
 结合经典理论提出自己的见解和主张，分析性写作，具有批判思维，必须原创，绝不可抄袭。
 详细内容请参考标题为“M5 IM 作业题目.Doc”的文档。
 评分标准详见 “AGC Form.pdf”。
 范例参见 “Module 1 assignment sample grade A.pdf”

理论支撑：
请务必阅读以下内容
1． 《marketing management 13th.pdf》下载地址：

2． 中文见《营销管理（第13版）》扫描版[PDF]下载地址：