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英国留学生MBA作业:Nature of Organizational Culture

论文价格: 免费 时间:2024-01-16 10:55:37 来源:www.ukassignment.org 作者:留学作业网

英国留学生MBA作业-组织文化的性质。本文是英国MBA留学生作业写作范文,主要内容是讲述文化被定义为在现代化社会中区分一个人与另一个人的价值观、符号、解释和视角;它不是人类社会的物质对象和其他有形方面。文化中的人通常以相同或相似的方式解释符号、人工制品和行为的含义”。文化也可以定义为分享信仰、价值观、行为和习俗,这些都是社会将要处理的,并通过教学代代相传。以下内容就是这篇英国留学生MBA作业,供参考。

英国留学生MBA作业

“According to Banks, J.A., Banks, & McGee, C. A. (1989). Culture is defined as values, symbols, interpretations, and perspectives that distinguish one person from another in modernized societies; it is not material objects and other tangible aspects of human societies. People within a culture usually interpret the meaning of symbols, artefacts, and behaviours in the same or in similar ways”. Culture can also be defined as sharing of beliefs, values, behaviours and customs that the society will cope with and relates with one another which are transferred from one generation to generation through teaching and learning.

Culture is one of those terms that are difficult to understand, but everyone knows it when they sense or observe it. For instance, the culture of a big organisation to maximise profit is different from government hospital to render services to the public which is quite different than that of a university or college which is to give quality education to students.

文化是一个很难理解的术语,但每个人在感知或观察到它时都知道它。例如,一个大组织的利润最大化文化与政府医院为公众提供服务的文化不同,后者与大学或学院为学生提供优质教育的文化大不相同。

ORGANISATIONAL CULTURE 组织文化

“Atkinson defines organisational culture as the collection of traditions, values, policies and attitudes that constitutes a pervasive context for everything we do and think in an organisation”. Organisational culture is the way work is been performed whether it is acceptable or not acceptable and the behaviour or actions are encouraged or discouraged. The culture of organisation is linked to the personality of an individual.

“阿特金森将组织文化定义为传统、价值观、政策和态度的集合,它们构成了我们在组织中所做和所想的一切的普遍背景”。组织文化是指工作的执行方式,无论其是否可接受,以及鼓励或劝阻行为或行动。组织文化与个人的个性息息相关。

MODELS OF ORGANISATIONAL CULTURE 组织文化模型

There are four models of organisational culture. They are:组织文化有四种模式。他们是

Power culture: Power culture is mostly found in small entrepreneurial organisations and it relies on trust, and personal communication for effectiveness. Control is exercised by selection of key individuals. It is a political organisation which decisions taking largely on balance of influence. They are few rules and procedures and little bureaucracy.

权力文化:权力文化主要存在于小型创业组织中,它依赖于信任和个人沟通来提高效率。通过选择关键人员来行使控制权。它是一个在很大程度上根据影响力进行决策的政治组织。它们几乎没有什么规则和程序,也没有什么官僚主义。

Role culture: Role culture rest on the strength of strong organisation pillar. These are the specialist of the company. Such as Finance, Production, Administration, Marketing, Purchasing etc. Their roles or job description are more important than any individual in the organisation and their position is the main source of power.

角色文化:角色文化建立在强大的组织支柱的力量之上。这些是公司的专家。如财务、生产、行政、市场营销、采购等。他们的角色或职位描述比组织中的任何个人都重要,他们的职位是主要的权力来源。

Task culture: Task culture bring right resources and people into the organisation.

任务文化:任务文化为组织带来合适的资源和人员。

Person culture: Person culture exists when the employee think they are more superior or important than the organisation.

个人文化:当员工认为自己比组织更优秀或更重要时,就会存在个人文化。

CORPORATE CULTURE 企业文化

Organisations have set of values and goals that help them to achieve their aims and objectives. Corporate culture is described as collection of values, systems, beliefs, and processes that give the company its own special attitude. Every organisation has a corporate culture and standard that oversees the operation of the company. These standards can be in form of rules, procedures and policies that will determine the standard the organisation will operate.

组织有一套价值观和目标,帮助他们实现目标。企业文化被描述为价值观、制度、信念和流程的集合,这些都赋予了公司独特的态度。每个组织都有一个企业文化和标准来监督公司的运营。这些标准可以是规则、程序和政策的形式,它们将决定组织的运作标准。

Organisation Profile of Avon UK 雅芳英国公司组织简介

Avon is the company for women, is a leading global beauty company, which generate more than $10 billion income annually. Avon is the first in the world’s that has largest direct selling. Avon markets to women in more than 100 countries through approximately 6.5 million active independent Avon Sales Representatives. Avon’s product line includes beauty products, as well as fashion and home products, and features such well-recognized brand names as Avon Colour, Anew, Skin-So-Soft, Advance Techniques, Avon Naturals, and mark. Learn more about Avon and its products.

雅芳是一家面向女性的公司,是全球领先的美容公司,年收入超过100亿美元。雅芳是世界上第一家拥有最大直销业务的公司。雅芳通过约650万活跃的独立雅芳销售代表向100多个国家的女性营销。雅芳的产品线包括美容产品、时尚和家居产品,并以雅芳Colour、Anew、Skin So Soft、Advance Techniques、Avon Naturals和mark等知名品牌为特色。了解更多关于雅芳及其产品的信息。

Its provide good and innovative quality products to customers at reasonable prices. Product lines include Avon make-up, Avon fragrance, ANEW skincare, Skin So Soft and Advance Techniques. Avon also sells different range of wellbeing products, jewellery, lingerie, accessories and gifts. More products carry the Avon name than any other brand in the world.

它以合理的价格为客户提供优质创新的产品。产品线包括雅芳化妆品、雅芳香水、ANEW护肤品、SkinSoSoft和AdvanceTechniques。雅芳还销售各种各样的健康产品,包括珠宝、内衣、配饰和礼品。雅芳品牌的产品比世界上任何其他品牌都多。

Presently in the UK, Avon now reaches one in three women, with six million women seeing an Avon brochure every three weeks through Avon sales representatives.

目前,在英国,雅芳的女性比例为三分之一,600万女性每三周通过雅芳销售代表看到一本雅芳宣传册。

As the company for women, Avon is committed to supporting the causes that matter most to women – breast cancer and domestic violence. Globally, Avon has raised over $800 million to date as the world’s largest supporter of women’s causes.

作为一家女性公司,雅芳致力于支持对女性最重要的事业——乳腺癌癌症和家庭暴力。迄今为止,雅芳已在全球范围内筹集了超过8亿美元,成为世界上最大的妇女事业支持者。

The mission of Avon is to be the company that best understands and satisfies the product, service and self-fulfilment needs of woman globally. The core five values of Avon are Trust, Respect, Belief, Humility and Integrity.

雅芳的使命是成为最了解并满足全球女性产品、服务和自我满足需求的公司。雅芳的核心五大价值观是信任、尊重、信仰、谦逊和正直。

The Characteristics of Corporate Culture and how it affects the achievement of Organisational Objectives of Avon UK.

企业文化的特点及其对英国雅芳组织目标实现的影响。

The corporate culture of Avon UK affect the organisational objectives in the sense that the corporate culture is totally different from their organisational objectives. Organisational objectives of Avon UK is to make profit at the end of the year and operation of the company must be effectively run. Part of the organisational culture of the company is to provide good and quality products and satisfy their customers. Moreover, the organisational culture is to lay standards which need to be followed by the employees. Also, organisation culture of Avon is to have direct sales and have a friendly relationship with their customers.

雅芳英国的企业文化影响组织目标,因为企业文化与其组织目标完全不同。雅芳英国公司的组织目标是在年底实现盈利,公司的运营必须有效运行。公司组织文化的一部分是提供优质产品并满足客户。此外,组织文化是制定员工需要遵循的标准。此外,雅芳的组织文化是直销,并与客户建立友好关系。

The corporate culture of Avon UK are the responsibilities which the organisation is carried out which different from their organisational culture. These are the corporate culture which Avon is known for. Avon is known for providing breast cancer crusade for women. In the UK Avon has worked in partnership with charities including Breakthrough Breast Cancer, Crazy Hats and Macmillan Cancer Support. Avon’s activities have supported research, awareness raising, lobbying and care and support services. The Avon Breast Cancer Crusade was launched in the UK in 1992 to raise funds for and increase awareness of breast cancer. Today, the Crusade covers over 50 Avon countries across the world.

雅芳英国的企业文化是组织履行的职责,与他们的组织文化不同。这就是雅芳众所周知的企业文化。雅芳以为女性提供癌症运动而闻名。在英国,雅芳与包括突破性乳腺癌症、疯狂帽子和麦克米伦癌症支持在内的慈善机构合作。雅芳的活动支持了研究、提高认识、游说以及护理和支持服务。雅芳乳腺癌症十字军运动于1992年在英国发起,旨在为癌症筹集资金并提高人们对乳腺癌的认识。如今,十字军东征覆盖了全世界50多个雅芳国家。

Corporate culture affect the organisation culture in the sense that their major aim of going into the business has been diversify into another form. Due to this the organisation culture will be affected, the operation of the organisation will also be affected. Their efforts to developed and introduced the products to customers may be reduced due to the corporate culture activities.

企业文化影响组织文化的意义在于,他们进入企业的主要目标是多样化到另一种形式。因此,组织文化将受到影响,组织的运营也将受到影响。由于企业文化活动,他们开发和向客户介绍产品的努力可能会减少。

Ways by Which Models of Organisation Culture Can Be Used to achieve organisational Objectives.

组织文化模式可以用来实现组织目标的方式。

There are ways by which models of organisation culture can use to achieve organisational objectives. Four models will be used to achieve organisational objectives of Avon UK. Part of them is:

组织文化模型可以用来实现组织目标。四种模式将用于实现雅芳英国的组织目标。其中一部分是:

Role culture: Avon UK has been using role culture model in achieving their organisational objectives. The goals and objectives of this organisation are set by their management. Also they focused on their customers and they are motivated during the period of their success. They provide excellent customer service to their customers. Organisation culture of Avon is to give free Brochures to their customers with no cost involve. They also give free delivery services to their sales representatives. They also give free samples of their new products to their customers for them to know what they are about to produce for their customers. All these role culture will help Avon to achieve organisational objectives because they will increase in sales and revenue.

角色文化:雅芳英国公司一直在使用角色文化模式来实现其组织目标。该组织的目标和目的由其管理层设定。此外,他们专注于客户,在成功的过程中充满动力。他们为客户提供卓越的客户服务。雅芳的组织文化是免费向客户提供宣传册,不收取任何费用。他们还为销售代表提供免费送货服务。他们还向客户免费提供新产品的样品,让客户知道他们将为客户生产什么。所有这些角色文化都将帮助雅芳实现组织目标,因为它们将增加销售额和收入。

The difference between Organisational and National Culture 组织文化与民族文化的区别

Organizational culture consists of an organization or social environment that support in making up initiatives and innovations. An organization with an organizational culture is more competitive and profitable. This type of organization is believed to be more rewarding and motivate people to work with. An Organization with an organizational culture helps individual and people to take more challenges for their own welfare.

组织文化由一个组织或社会环境组成,支持制定倡议和创新。一个拥有组织文化的组织更具竞争力和利润。这种类型的组织被认为更有回报,更能激励人们与之合作。一个具有组织文化的组织可以帮助个人和人们为自己的福利接受更多的挑战。

Features of organizational Culture 组织文化特征

Organizational culture is very useful for small businesses 组织文化对小企业非常有用

It is made up with creating ideas, innovations, Creativity.它是由创造思想、创新和创造力组成的

Organizational culture consists of independence, problem solving attitude, initiatives.组织文化包括独立性、解决问题的态度和主动性。

Organizational culture is idea in an environment where there level or hierarchy of management is not active. 组织文化是指在一个管理层或层级不活跃的环境中的理念。

Notional Culture 观念文化

The differences :不同之处:

National culture has more impact with their employees’ more than organisational culture.与组织文化相比,民族文化对员工的影响更大。

National cultures prefer to work for foreign companies rather the local organisation in their environment.民族文化更喜欢为外国公司工作,而不是在他们的环境中为当地组织工作。

The Corporate Cultural Profile in an organisation.( Avon UK)组织中的企业文化简介。(雅芳英国)

Corporate Culture consists of organization beliefs, values, procedures, in a large business environment. Corporate culture is also means the way things is being done in an environment. It consists of values, norms, and behaviors that become the natural way of doing things business. The top management has an important role to play in the organization.

企业文化包括组织信念、价值观、程序,在一个大的商业环境中。企业文化也是指在一个环境中做事的方式。它由价值观、规范和行为组成,这些都成为了做生意的自然方式。最高管理层在组织中发挥着重要作用。

Part of corporate culture profile of Avon UK is to give direct sales or door to door marketing to their customers. They also give out free catalogues to customers to aid them in promoting their products. Also they give free delivery services to their customers. And also give free websites, return policy without any charges.

雅芳英国公司文化简介的一部分是为客户提供直销或挨家挨户的营销。他们还向顾客免费发放商品目录,帮助他们推销产品。此外,他们还为客户提供免费送货服务。并提供免费网站,退货政策不收取任何费用。本站提供英国留学生作业格式范文以及英国留学生作业写作辅导,如有需要可咨询本平台。


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