美国essay范文：苹果公司的研究与创新

美国essay范文大全-项目管理专业课程作业，本文是一篇美国留学生essay范文，主要内容是针对美国本土企业苹果公司的研究与创新方面的分析研究，以及这些策略如何为创新的本质奠定了坚实的基础，并且吸引了客户对其创新的坚定和信任。同时也提出了苹果公司的一些错误和失败的方面。作为一篇简短的essay在内容和格式上基本符合美国essay格式要求，供参考。

美国essay范文

自1975年以来，苹果一直在美国和世界商业中心，今天它是美国创新展示的先驱之一。有些人甚至说，“苹果在很大程度上是史蒂文·乔布斯的生命，而不是一个组织的历史。该公司通过其网上商店、零售地点、即时交易驱动以及外部批发商、附属公司和附属公司在全球范围内提供产品。该组织面向购物者、中小企业、指导、风险投资、政府和富有想象力的客户。公司致力于为买家和组织带来最好的个人形象、方便的电脑音乐和多功能的通信体验。组织的业务技术利用其独一无二的能力来概述和构建自己特定的工作框架、设备、应用程序编程。该公司接受不断的创新工作的兴趣，以推动和改进创新产品和技术。
苹果公司是一家跨国创新组织，它将个人电脑和掌上电脑列为高级产品。在这种担忧中，苹果公司最大的成就，本质上是担心它的进步，即获得改变的项目，满足项目的必要性、需要和倾向的需要。令人鼓舞的是，苹果公司的成就同样让人担心，多年来，它在全球范围内的知名度和品牌知名度都有所提高。此外，原则的安排使最新的创新在先进的细胞分类中保持一致，这也是苹果公司的一项成就，例如iPod、iTunes和iPhone。此外，苹果公司在协会内部的每一次处决都会给pda带来巨大的客户群和请求             
苹果的这些策略为创新的本质奠定了坚实的基础，吸引了大部分客户对其创新的坚定和信任。另一方面，苹果公司最令人失望的是，它担心的是时断时续的傲慢失败和内部争斗。这些情况减少了交易和在外部市场的名声。此外，近视也是苹果公司最大的因素之一，它减少了客户对商品的要求，也最大程度地降低了客户的失望。另外，按智能手机分类的iPhone基本上是一流的客户，并没有吸引白领阶层的客户或家庭购买这些产品。
Apple has been in the USA and world commercial center since 1975 and today it is one of the pioneers in innovation showcase in the USA. Some even say, ” Apple is for the most part Steven Jobs life as opposed to an organization’s history. The Company offers its products worldwide through its on the web stores, its retail locations, its immediate deals drive, and outsider wholesalers, affiliates, and esteem included affiliates. The Organization pitches to shopper, little and moderate sized business, instruction, venture, government, and imaginative clients. The Company is focused on bringing the best individual figuring, convenient computerized music and versatile correspondence experience to buyers, and organizations. The Organization’s business technique use its one of a kind capacity to outline and build up its own particular working framework, equipment, application programming. The Company accepts constant interest in innovative work to the advancement and improvement of creative products and Technologies.

Apple is a multinational innovation organization that makes PC and PDAs in the superior class of the items. In this worry, the greatest achievement of the Apple Company was essentially worried with its advancement to get changes the items and fulfill the need of the necessities, needs and inclinations of the items. Encourage, the accomplishment of the Apple Company was likewise worried with its improvement of notoriety and brand name throughout the years at the worldwide level. In addition, the arrangements of principles to give most recent innovation consistently in the advanced cell classification were additionally an accomplishment of the Apple Company, for example, iPod, iTunes, and iPhone. Furthermore, every one of these executions of the Apple Company inside the association made an enormous client base and request of the PDAs
These strategies of the Apple established a solid establishment of the nature of the innovation that pull in the greater part of the clients’ steadfastness and trust towards its innovation. On the opposite side, the greatest disappointment of the Apple Company was essentially worried with intermittent failings of haughtiness, and inward fighting. These circumstances diminish the deals and notoriety in the outer market. Facilitate, the nearsightedness was likewise one of the greatest elements of the Apple Company that lessens the request of the items by the clients and the greatest disappointment. Also, the iPhone classification by Smartphone that was essentially a top-notch class client did not pull in white-collar class clients or family to buy the products.

美国essay范文

Apple’s Success Back to its Culture 苹果的成功源于它的文化
The Apple’s accomplishment in the worldwide market is fundamentally connected straightforwardly back to its way of life where an abnormal state of administration took a choice about a large portion of the vital changes to fulfill the normal need and needs of the requested Apple ideas and items by the clients. Encourage, the outline and advancement of the items, for example, iPod, iTunes and iPhone in its inventive improvement of the innovative culture can be an example of overcoming adversity that changed the enthusiasm of the clients to be savvy with keen innovation. Encourage, the standards of sound administration of the association additionally added to the accomplishment of Apple comprehensively on the grounds that it keeps up a decent association with clients for long lasting.
Moreover, the dedication of the Apple Company towards creation of the PCs can be likewise a win that brought an arrangement of standard in efficiency and execution with the clients and it is connected specifically back to its way of life of genuineness and steadfastness . In addition, the third era of new iPad can be characterized as coherence of the cell phones to pull in new clients consistently by presenting. It is a nature of Apple Company to present the smooth and easy to understand GUI’s, and tidiness and additionally the effortlessness of the OS that is likewise an achievement of its way of life.
Apple Actions apply to the TCOs 苹果的行动适用于TCOs
Apple is fundamentally TCOs arranged Company that accentuates about administration and quality amid the item life cycle. Also, the Service and Quality of the Apple that gives general effects on the TCO is a key wonder on the planet to draw in clients. Assist, the high cost of the Apple items is additionally a piece of the TCOs activity in the aggressive commercial center. Promote, the enduring advancement and chips away at consumer loyalty course is the primary need of Apple in view of the training of the buyers towards innovation and mindfulness as a dependable band together with solid items.

Besides, the activity of the Apple is likewise worried with continually puts out new updates to the product to evacuate snags. The nature of the results of Apple holds their estimation of the cost incredibly well; due to this individuals can offer the utilized Smartphone again to the following clients at profitable cost. The Apple products are loaded with expandable memory and individuals can build the smash and hard drive space as indicated by the need. The potentials of Apple have not been ideally exploited along these decades, instigating the requirement for change. Over the past decade, the organization has not enough addressed the requirement for diversification. In spite of that limited diversity of products and services enhances specialization and proficiency. This is in thought to the rapid increase in competition in the technology industry.
Reference 参考文献
The Huffington Post.
Steve Jobs. USA: The Obsession That Drives Apple’s Success

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