| ECONOMICS OF LEISURE DEFINITION OF OUTPUT Many leisure goods have public good properties and some other indivisibility in output For example 指导英国留学生作业Sport- a competitive match is ONE unit of output .All teams in a league must supply the same number of units of output but in a ‘knock out’
 cup they will supply between 1 and n units of output depending on performance
 Each unit of output can be consumed by a large range of numbers of consumers without the amount available to each being diminished. This is the public good property.BUT small attendances may bring a lose of ‘atmosphere’ benefits to some consumers
 Arts/Media/Culture Similar conditions apply –for exampe – a play, concert or soap opera episode is one unit of output. These form part of a series of outputs which may be fixed.For example, a soap opera has a fixed weekly output. A play or musical or concert tour typically has a predetrmined number of performances. These may be increased or decreased due to the state of demand.
 In general the important point is that many lesiure firms have little fexibility in altering output in the short to medium run. Practical measurement problems The difficulty in measuring output is a serious problem if we want to study average cost functions, efficiency etc. Most studies would tend to look at the number of paying consumers as the measure of output. There are further problems with reproducible media as opposed to live performances.
 The output of a CD or DVD plant is the number of CDs/DVDS.
 However each purchaser has a very diffferent intensity of use. Some may not play the
 disc at all and some may play it many times. Probably most economists would treat this in terms of consumer surplus.
 If A and B both pay £10 for the same good and A plays it 100 times with great enjoyment and B plays it once with little enjoyment then A is likely to have had great consumer surplus and B has made a http://www.ukassignment.org/   consumption ‘mistake’ That is they will be likely to have had
 marginal value from the good that falls below its price.
 Note: it should be borne in mind that digital media are very often given as presents therefore the above considerations would need to be modified,
 
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